Increase your leads, organic search traffic, search engine rankings, and boost your sales
Ranking on the first page on Google could greatly transform your business growth and eliminate the need for advertising saving you thousands or even hundreds of thousands of dollars (depending on your advertising budget). By ranking on the first page of Google, your website could receive millions of relevant traffic, 24/7, and effectively generate leads for your business.
The biggest advantage of running Google Ads is to increase your website traffic by having your website rank higher for certain keywords. The downside is it can get very expensive, and it is not sustainable (if you stopped your Google Ads, you lose all your traffic). On the other hand, SEO, is a long-term continuous process that allows your website to rank on the first page on all major search engines organically.
2 WAYS TO RANK #1 ON GOOGLE (Short Term, Long Term)
(Short Term) Google Ads, PPC – Google ads allows you to target any keyword, and rank #1 at a certain cost.
(Long Term) SEO – Search Engine Optimization – Ranking your website organically
What is SEO – Search Engine Optimization
SEO, stands for Search Engine Optimization, is the process and practice of increasing traffic to your website through organic search engine results. By ranking on the first page on major search engines results, you will greatly increase your website search traffic and exposure leading to more sales, and revenue. As more people are finding local business online, SEO is now one of the most effective tools utilized, to grow your business.
Audience & Keywords Research
To capture search engine traffic, it is essential that your website targets the best keywords. The best keywords are determined by
Keyword Traffic Volume
At AHT Cloud , the first step in our Calgary SEO process, is to conduct an in-depth search engine keyword research where we find all the keywords that people would use on search engines to find your business. By comparing all the keywords traffic volume, difficulty, and relevance, we are able to determine and create the best SEO plan and strategy that will greatly increase your website search engine ranking.
Complete Website SEO Optimization (On Page SEO)
After the audience & keyword research, our second step is to conduct a complete website SEO optimization. Our website SEO optimization includes but is not limited to:
Optimizing every webpage to apply best practices and techniques.
Performance Optimization – performance, is one of the biggest SEO factors. Our websites, load faster than half a second!
Optimizing all images, files and assets
Website URL optimization
Optimizing content for keywords targeting
Mobile Optimization – the responsiveness of your website is one of the biggest SEO factors. Our websites are fully optimized to work on every device and browser
Additionally, AHT Cloud offers exceptional content creation service where we aim to expand your organic search engine keywords by creating SEO friendly content such as blogs, customized images, and other assets that are indexable by all major search engines.
Set Up Google Analytics
Set Up Google Search Console
Set up Bing Webmaster (if you set google, you can import your website).
Create a sitemap. Submit to Google Search Console.
Server should be close to your targeted area.
Website should load fast. (Optimal speed less than 400ms).
Website should be Mobile Friendly.
Website should have favicon
Website should work on all browsers (I.E, Edge, Firefox, Chrome, Opera, etc.).
URLs should be short and descriptive i.e www.yoursite.com/services/calgary-landscape
Make it easy to share your content (I.e. Facebook, twitter share buttons etc. …).
Create and link all your business social media to and from your website
Check and Fix all broken links.
Optimize Your HTML. I.e., all image tags should have ALT, Every Page Needs a Unique Title etc ...
Run Lighthouse, Ahref and Moz SEO Analysis
Contact us today to discuss your goals and we will create a simple roadmap to get you there. We look forward to speaking with you!
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